{"product_id":"goldwell-topchic-5bm-matt-couture-brown-medium","title":"Goldwell Topchic 5BM Matt Couture Brown Medium","description":"\u003cp\u003e\u003cspan\u003eGoldwell Topchic 5BM delivers a \u003cstrong\u003erefined, matte medium brown\u003c\/strong\u003e with a cool, couture-inspired finish. Designed for clients who want a \u003cstrong\u003esophisticated brown without warmth\u003c\/strong\u003e, this shade provides controlled depth and a smooth, velvety tonal result. The BM series neutralizes unwanted red or orange undertones, making it ideal for natural brunettes, corrective work, or anyone seeking a clean, modern brown.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003eFormulated with Goldwell’s \u003cstrong\u003eIntegrated Protect System (IPS)\u003c\/strong\u003e, 5BM ensures \u003cstrong\u003eeven saturation, predictable lift, and long‑lasting color stability\u003c\/strong\u003e. The creamy consistency allows effortless application—perfect for full coverage, retouching, or blending resistant gray.\u003c\/span\u003e\u003c\/p\u003e\u003ch3\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/h3\u003e\u003cul role=\"list\"\u003e\n\u003cli\u003e\u003cp\u003e\u003cspan\u003eCreates a \u003cstrong\u003ematte, cool medium brown\u003c\/strong\u003e with no brassy reflect\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cspan\u003eIdeal for clients wanting a \u003cstrong\u003eneutralized, fashion-forward brown\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cspan\u003eProvides \u003cstrong\u003eup to 100% gray coverage\u003c\/strong\u003e when mixed with the appropriate developer\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cspan\u003eIPS technology supports \u003cstrong\u003econsistent, reliable color results\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cspan\u003eSmooth cream texture for \u003cstrong\u003eprecise, controlled application\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003e\u003cstrong\u003eMixing Ratio\u003c\/strong\u003e\u003c\/h3\u003e\u003cul role=\"list\"\u003e\n\u003cli\u003e\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e1:1\u003c\/strong\u003e with Topchic Lotion Developer\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cspan\u003eProcessing time: \u003cstrong\u003e30–40 minutes\u003c\/strong\u003e, depending on desired coverage and lift\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003e\u003cstrong\u003eProfessional Use\u003c\/strong\u003e\u003c\/h3\u003e\u003cp\u003e\u003cspan\u003eFor licensed stylists and salon professionals. Always follow Goldwell technical guidelines for best results.\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":50326468591809,"sku":"4021609000747","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/1332\/7809\/files\/4021609000747.png?v=1781295372","url":"https:\/\/beautydeals.com\/products\/goldwell-topchic-5bm-matt-couture-brown-medium","provider":"BeautyDeals","version":"1.0","type":"link"}